Across the North Sea Region leisure travel shows a major increase in car usage.  Target 2 is developing a range of innovative measures that provide information, service and transport solutions for these leisure trips.  To do this, the Transport and Leisure Work Area encourage s cross-sectional partnership approaches to reduce car travel to a range of urban and rural visitor attractions. 

Project activities will:

• Develop modern electronic technologies (Smart Card)
• Provide incentives to encourage the use of public transport
• Improve information and logistics
• Integrate public transport, venue and accomodation packages
• Implement congestion and parking prevention measures
• Create a range of promotional material
• Encourage the use of bicycles and other forms of green tourism

This work area is led by Bremen, Germany.
Contact Work Area Coordinator - Michael Frömming
Tel. +49 4213 611 7485
Target@umwelt.bremen.de